{"id":10261,"date":"2023-11-11T08:41:48","date_gmt":"2023-11-11T08:41:48","guid":{"rendered":"https:\/\/www.latribunedufaso.net\/?p=10261"},"modified":"2023-11-11T08:41:48","modified_gmt":"2023-11-11T08:41:48","slug":"presidence-de-la-lidicom-pauline-yameogo-desormais-aux-commandes","status":"publish","type":"post","link":"https:\/\/www.latribunedufaso.net\/?p=10261","title":{"rendered":"Pr\u00e9sidence de la LIDICOM : Pauline Yameogo, d\u00e9sormais aux commandes"},"content":{"rendered":"

Le vendredi 10 novembre 2023 \u00e0 Ouagadougou, la Ligue nationale des directeurs, conseillers, charg\u00e9s de communication et marketing du Burkina Faso (LIDICOM) a organis\u00e9 la c\u00e9r\u00e9monie d\u2019installation de son nouveau bureau. L\u2019activit\u00e9 \u00e9tait plac\u00e9e sous la pr\u00e9sidence du ministre de la Communication, de la Culture, des Arts et du Tourisme, Jean Emmanuel Ou\u00e9draogo.<\/span><\/strong>
<\/p>\n

Apr\u00e8s 5 ann\u00e9es (2018-2022) pass\u00e9es \u00e0 la t\u00eate de l\u2019organisation, Ibrahim Guigma (pr\u00e9sident sorti) passe la main \u00e0 Pauline Yameogo. Elle est la Cheffe de d\u00e9partement de la communication des \u00e9tudes et des projets \u00e0 la Soci\u00e9t\u00e9 de gestion des \u00e9quipements et de la maintenance biom\u00e9dicale (SOGEMAB).<\/p>\n

<\/a>
Le commissaire en charge des r\u00e9gions du bureau sortant, Abdoulaye Dianda, repr\u00e9sentant le pr\u00e9sident sorti Ibrahim Guigma<\/figcaption><\/figure>\n

Le pr\u00e9sident sorti, repr\u00e9sent\u00e9 par le commissaire en charge des r\u00e9gions du bureau sortant, Abdoulaye Dianda a f\u00e9licit\u00e9 la pr\u00e9sidente entr\u00e9e pour son \u00e9lection. Il a ensuite demand\u00e9 au nouveau bureau de poursuivre les actions d\u00e9j\u00e0 entreprises par l\u2019ancien bureau et de renforcer les acquis d\u00e9j\u00e0 engrang\u00e9s. En effet, selon le repr\u00e9sentant du pr\u00e9sident sorti, plusieurs r\u00e9sultats ont \u00e9t\u00e9 atteints en d\u00e9pit du contexte sociopolitique et s\u00e9curitaire instable dans lequel son bureau a exerc\u00e9 son mandat.<\/p>\n

\"\"<\/a>
Le nouveau bureau de la LIDICOM<\/figcaption><\/figure>\n

Il ressort du bilan de l\u2019ancien bureau que ces 5 derni\u00e8re ann\u00e9es ont permis de cr\u00e9er la LIDICOM et de renforcer sa personnalit\u00e9 morale en lui donnant une renomm\u00e9e. Aussi, il y a le renforcement de l\u2019encrage institutionnel de l\u2019organisation \u00e0 travers des partenariats avec des associations s\u0153urs (AJB, la SEP, Pub Ass,etc.) et des collaborations avec des institutions et autorit\u00e9s de la R\u00e9publique.<\/p>\n

Par ailleurs, le bureau sortant a organis\u00e9 des s\u00e9ances de renforcement de capacit\u00e9s aux profits des membres. \u00ab A ce titre, nous avons tenu au total ce que nous avons appel\u00e9 les Caf\u00e9s-COM. Six au total : sur l\u2019\u00e9laboration et le suivi d\u2019une strat\u00e9gie de communication ; le MediaTraining ; la Cr\u00e9ation et la gestion de relations presse ; la Communication de crise ; le Marketing et le positionnement \u00bb, a indiqu\u00e9 le repr\u00e9sentant du pr\u00e9sident sorti. Tout en rassurant ses successeurs de leur avoir laisser une bonne sant\u00e9 financi\u00e8re et logistique de l\u2019association, le nouveau bureau leur a demand\u00e9 de renforcer les acquis d\u00e9j\u00e0 engrang\u00e9s par l\u2019association.<\/p>\n

<\/a>
La nouvelle pr\u00e9sidente de la LIDICOM, Pauline Yameogo<\/figcaption><\/figure>\n

La nouvelle pr\u00e9sidente a rassur\u00e9 que le nouveau bureau maintiendra haut le flambeau de la LIDICOM allum\u00e9. Avec une \u00e9quipe forte de 9 membres, elle aura la charge de pr\u00e9sider la destin\u00e9e de l\u2019organisation jusqu\u2019en 2026. Selon Mme. Yameogo, les axes principaux qui vont guider leurs actions sont le renforcement de capacit\u00e9s, l\u2019accompagnement des institutions en mati\u00e8re de communication et l\u2019ancrage institutionnel de la LIDICOM.<\/span><\/p>\n

Pauline Yameogo a profit\u00e9 de la pr\u00e9sence du ministre \u00e0 la c\u00e9r\u00e9monie pour lui adresser des dol\u00e9ances. \u00ab Nous voulons vous demander de sonder les possibilit\u00e9s d\u2019instituer un fonds ou \u00e0 d\u00e9faut une ligne budg\u00e9taire pour soutenir le renforcement de capacit\u00e9s des communicateurs institutionnels. Nous avons \u00e9galement besoin de votre soutien pour disposer d\u2019un bureau qui fera office de si\u00e8ge de la LIDICOM, en attendant de r\u00e9unir plus de moyens pour une Maison du Communicateur \u00bb, a-t-elle demand\u00e9.<\/p>\n

\"\"<\/a>Le ministre de la Communication, Jean Emmanuel Ou\u00e9draogo a rassur\u00e9 Mme Yameogo que des possibilit\u00e9s existent pour satisfaire les dol\u00e9ances qu\u2019elle a \u00e9num\u00e9r\u00e9es. \u00ab Je vous invite \u00e0 entrer en contact avec mes services pour ce qui concerne le local. Par rapport au fonds destin\u00e9 \u00e0 la formation, nous allons \u00e9galement \u00e9tudier la faisabilit\u00e9 \u00bb, a-t-il ajout\u00e9.<\/p>\n

Il a f\u00e9licit\u00e9 le bureau sorti pour avoir port\u00e9 la LIDICOM sur les fonts baptismaux et pour lui avoir donn\u00e9 l\u2019ancrage qu\u2019elle connait aujourd\u2019hui. Aussi, a-t-il exprim\u00e9 ses f\u00e9licitations au nouveau bureau pour la confiance bien m\u00e9rit\u00e9e de leurs paires et lui a adress\u00e9 ses encouragements au regard de la mission qui lui est confi\u00e9 pour les 4 prochaines ann\u00e9es.<\/p>\n

\"\"<\/a>Selon le ministre, les d\u00e9fis en mati\u00e8re de communication sont immenses surtout dans le contexte actuel o\u00f9 l\u2019un des combats majeurs du gouvernement est de f\u00e9d\u00e9rer les fils et les filles du pays pour venir \u00e0 bout de l\u2019hydre terroriste. \u00ab C\u2019est pourquoi je f\u00e9licite la vision et la d\u00e9marche de la LIDICOM. Je prends bonne note de votre disponibilit\u00e9 \u00e0 accompagner la communication gouvernementale \u00e0 travers des propositions qui nous permettront de d\u00e9samorcer les c\u0153urs et de rassembler les Burkinab\u00e8. Nous attendons donc vos propositions concr\u00e8tes dans les prochaines semaines \u00bb, a-t-il poursuivi.<\/p>\n

La c\u00e9r\u00e9monie d\u2019installation a \u00e9t\u00e9 marqu\u00e9e par la distinction des personnes qui ont soutenu la structure.<\/p>\n

Issouf Tapsoba <\/strong><\/p>\n

Latribunedufaso.net\"\"<\/a>\"\"<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Le vendredi 10 novembre 2023 \u00e0 Ouagadougou, la Ligue nationale des directeurs, conseillers, charg\u00e9s de communication et marketing du Burkina Faso (LIDICOM) a organis\u00e9 la c\u00e9r\u00e9monie d\u2019installation de son nouveau bureau. L\u2019activit\u00e9 \u00e9tait plac\u00e9e sous la pr\u00e9sidence du ministre de la Communication, de la Culture, des Arts et du Tourisme, Jean Emmanuel Ou\u00e9draogo.<\/p>\n","protected":false},"author":5,"featured_media":10266,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,1,8],"tags":[],"class_list":["post-10261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-une","category-actu","category-societe"],"yoast_head":"\nPr\u00e9sidence de la LIDICOM : Pauline Yameogo, d\u00e9sormais aux commandes - La Tribune du Faso<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.latribunedufaso.net\/?p=10261\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pr\u00e9sidence de la LIDICOM : Pauline Yameogo, d\u00e9sormais aux commandes - La Tribune du Faso\" \/>\n<meta property=\"og:description\" content=\"Le vendredi 10 novembre 2023 \u00e0 Ouagadougou, la Ligue nationale des directeurs, conseillers, charg\u00e9s de communication et marketing du Burkina Faso (LIDICOM) a organis\u00e9 la c\u00e9r\u00e9monie d\u2019installation de son nouveau bureau. 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